Released: May 26, 2025
We are pleased to welcome Strategy Solutions Latin America (SSLA) to our Global Network.
Based in Santo Domingo, Dominican Republic, SSLA is led by Juan José de Arrue. It is a boutique market research and strategic consulting firm headquartered in the Dominican Republic, with over 22 years of experience supporting business growth, market expansion, and long-term continuity across the Caribbean and Central America.
Founded in 2003, SSLA’s mission is to transform market insights into strategic decisions that generate measurable and sustainable results. The firm works across a diverse range of industries including healthcare, construction, consumer goods, hospitality, and retail providing full-service research solutions grounded in methodological excellence and local relevance.
SSLA is recognized for its robust capabilities in both quantitative and qualitative research, employing a wide spectrum of techniques such as face to face, telephone and online surveys, focus groups, ethnographic studies, mystery shopping, and advanced sentiment and competitive intelligence analysis. This allows the firm to uncover not only behaviors and preferences, but also strategic market positions and future scenarios.
SSLA continues to be a trusted partner for organizations looking to compete, evolve, and lead through evidence-based decision making.
We are confident that SSLA’s expertise will strengthen our international network of market research agencies.
We are pleased to welcome moweb research to our Global Network.
Based in Düsseldorf, Germany, moweb is led by Herbert Höckel. It is a leading digital market research agency founded in 2004, and specializes in delivering data-driven insights through its proprietary online panel, offering global reach and robust sampling solutions for B2C and B2B studies alike.
With expertise across sectors including FMCG, technology, automotive, finance and the public sector, moweb provides custom quantitative research solutions using online, mobile and hybrid methodologies. As an independent and trusted research agency, moweb maintains the highest quality and data protection standards in every project.
Moweb is also a pioneer in integrating behavioral science and psychological models into survey design - ensuring results go beyond numbers to uncover real motivations, attitudes and decision-making patterns.
Together with AMR Advanced Market Research —moweb's sister company focused on CATI-based B2B research in over 70 countries— the group offers fully integrated, cross-methodological research capabilities tailored to complex, international briefs. With an exceptionally high rate of returning clients, moweb stands for reliable delivery, deep sector knowledge and innovation. As an active ADM; BVM, DGOF and ESOMAR, moweb is also a strong advocate for collaboration, global standards and the future of the research profession.
We are confident that Moweb's expertise will strengthen our international network of market research agencies.
IRIS is pleased to welcome Amárach Research to our Global Network.
Based in Dublin, Ireland, Amárach is led by Gerard O’Neill. Amárach is one of Ireland’s best known market research agencies, quoted regularly in the media for our research on behalf of clients and other agencies. They help their clients to succeed and grow through a better understanding of their customers’ needs.
Amárach work with a range of public and private sector clients, across a mix of quantitative and qualitative research requirements, from national surveys to focus groups to in-depth interviews. With their research partners, Amárach has developed powerful, AI-based solutions to drive deeper insights from existing studies as well as developing new methodologies using social media and related channels to inform strategy.
Amárach work collaboratively with all their clients —whether directly with companies and organizations, or in partnership with other agencies (advertising, PR, etc.)— focusing on a successful outcome for their clients.
Over 85% of Amárach’s clients return each year for follow up studies, tracking research and new, innovative solutions to their insight and research needs. Amárach is comprised by 20 experienced analysts and executives that enable a wide range of requirements from both large and small clients.
IRIS is pleased to welcome Innov8asia to our Global Network.
Based in Bangkok, Thailand, Innov8asia is led by Mr. Khalid Khan. It is a commercially focused marketing research agency that delivers clear, actionable insights that make a positive impact for their clients and their businesses.
They are a full-service agency, offering the full range of online and traditional qualitative and quantitative methodologies. They deliver fantastic research, starting with intelligently designed studies, followed by excellent execution and insightful analysis and reporting.
Innov8asia achieves this by ensuring all of their clients are managed by experienced, senior research directors, working hands-on and in consultation with clients. The key industry sectors they cover are FMCG/CPG, with a focus on food & beverage, personal care, homecare, healthcare and pharmaceutical. Beyond this, the agency has significant expertise in the telecoms/mobile sector, retail & QSR, automotive and banking & insurance.
While a lot of the work they do is in Thailand, Innov8asia also has a significant experience in carrying out studies in other S.E. Asian markets including Cambodia, Myanmar, Vietnam, Laos and Indonesia.
